Easily Sell Gift Cards or Instant Gift Certificates with our Free Gift Card Shopping Cart :: The Gift Card Cafe Customer Service 1-800-410-8103   |   Merchant Login  
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Frequently asked questions about our Gift Card Shopping Cart & Instant Gift Certificates

We realize that online sales can be confusing to understand and for some, downright frightening. However, that is exactly why we developed this easy to use shopping cart system specifically designed to sell gift cards or gift certificates online. We can assure you that our system will be the easiest and most cost effective way to drive additional gift card or certificate sales revenue through your website.
Play our how it works video!

We have listed some frequently asked questions to help you understand more about our service:

  • How do I know if I should be offering my gift cards or certificates for sale online?

    If you currently offer gift cards or certificates for sale in your physical store and you already have a website then you should be offering those same gift cards or certificates for sale online. In 2007 online gift card and certificate sales exceeded $17 billion dollars. You want to be part of that! With our No Risk Free Setup Plan it won't cost you anything to find out if your site can deliver additional sales for your business.


  • Does your system allow me to sell Virtual or Instant Gift Certificates?

    Yes. Our system allows you to offer both your physical gift card/certificates or Instant Printable Gift Certificates to your customers online. You can choose to offer one or both and let your customers decide. We also provide a tracking system to maintain redeemed balances of your Instant Gift Certificates and the ability to print or email updated balances at the click of a button. This is perfect for merchants that don't currently have a system in place for physical gift cards or certificates or for merchants that want to offer both.


  • How do I track if a printable instant gift certificate has been redeemed?

    Your printable instant gift certificates are marked with a unique Gift ID #. When presented with the printed gift certificate at any of your locations, you just need to login to TheGiftCardCafe.com Merchant Login to look up the Gift ID # and check that it's a valid Gift ID #. If the gift certificate is used in full you can mark that gift certificate in the merchant login as REDEEMED or if it was partially used enter the amount used and our system will track the remaining balance. You can also print an updated gift certificate with the remaining balance or email it to the customer with the click of a button. Also, check the How it Works Videos.


  • I already have a page on my website telling people we offer gift cards or certificates, so why should I do this?

    Having a page on your website just telling people to call your store to place an order is NOT the same as offering actual online sales where the order & payment is collected online! Some people may call, but you are missing out on the millions of core online shoppers that expect the convenience of ordering & paying online. If that person makes it to your website and they have to call to order, they will simply click to another website...and you have lost that sale. Our shopping cart system can be easily added to that page of your site in 5 minutes which will allow secure online sales.


  • I am new to online sales, what about support and do I need to know about online security?

    Don't worry we got you covered! You don't need to know anything about online security because everything is handled via our system. We take care of security for you and monitor all transactions for fraud and potential errors. If you have questions our support is included with our service and we are available via our toll free # 1-800-410-8103 7 days a week and 24/7 via email.


  • How is your shopping cart system different from Paypal or Google checkout?

    There are many differences, but the most important is that both Paypal & Google checkout does not allow your customers to freely make a purchase without being prompted to create an account on their system. This is a HUGE obstacle that turns many people away! While lots of people have these accounts the vast majority of online consumers do not.

    Our system is considered a "professional" shopping cart which allows for easy checkout and does not put hurdles in front of the purchase process. Our clients have found that our shopping cart converts 3 times higher than when they were using services like Paypal or Google checkout.

    We also offer Instant Printable Gift Certificate features not offered by these other services.


  • I added your shopping cart to my site but how does the customer get the gift card or certificate when an order is placed?

    For physical gift cards/certificates:
    When an order is placed you will instantly receive an email with all the order details [ View sample email ]. This is your order receipt and you must ship the gift card or certificate to the shipping address listed on the receipt. Also, all order details & history can be accessed by logging into your secure account online. Also, check the How it Works Videos.

    For Instant Gift Certificates:
    When an order is placed for you will instantly receive an email with all the order details and the Instant Gift Certificate is automatically sent to the recipient [ View Instant Gift Certificate Sample ]. The gift recipient will print the Instant Certificate and present it at your store just like a physical gift certificate or card. You can validate and manage instant gift certificate balances via our secure merchant login. Also, check the How it Works Videos.


  • I am getting online orders but how do I get the money for these orders?

    If you are using our No Risk Free Setup Plan then we are securely processing the customer's credit card and collecting the payment. We then issue you a check twice a month for all sales up to the 15th of the month and the last day of the month less our per order fee. You should ship orders as soon as you get the email order receipt because that guarantees the customer has paid. Also, you can check payout status and history by logging into your secure merchant login online. Also, check the How it Works Videos.

    If you are using our Upgrade Plan then our system securely transmits payment through your online merchant account and the funds go directly into your account. You can ship that order as soon as you get the email order receipt because that guarantees the customer has paid.


  • How much do I charge for shipping?

    The best thing about selling gift cards or certificates is the ease of shipping. Most merchants that sell gift cards online charge a nominal $1 for shipping to simply cover postage.


  • I offer special packages, can I offer gift card or certificates for those special package amounts?

    Yes, you offer gifts by dollar amount or by package value. We provide easy to use control for you to add details and pricing for all your packages [ View sample packages in our shopping cart ]. This is a great feature because it allows you to make changes to package pricing and descriptions at any time. You can add special holiday packages and special promotion packages. Also, check the How it Works Videos.

  • Do you supply the gift cards or certificates?

    Yes, if you use our Instant Gift Certificate option. Otherwise, you need to use your existing gift card or gift certificate system that you already have in place.


  • What type of payment does your shopping cart accept?

    Our system accepts Visa, MasterCard, American Express, and Discover.


  • What happens if my customer wants a refund or loses the gift card or certificate?

    Once a valid purchase has been completed online you are then responsible for resolving customer complaints for lost or stolen cards and refunds due to customers dissatisfied with your services. We recommend posting your gift card policies on your website. If there is an error during an online transaction that requires a refund we take care of that right away, usually before you know about it. If you need to report a transaction error we are available via our toll free # 1-800-410-8103 7 days a week and 24/7 via email.

    For Instant Gift Certificates you can login into the Merchant Login and email or re-print an Instant GiftCertificate with just the click of a button.
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